You build the community. We lead them home.
Project Marketing for Presales
A Refined Design Approach for Boutique Developments
We work with great developers to help market their new condos & townhomes to the right audience. Sell better, sell faster, sell with ease with our expertise in this niche!
We’ve worked with great local builders & marketing teams.
Phase 01: Research & Define
Create a Brand & Identity
Who do you picture living in your new community? What kind of buyers/investors are you hoping to connect with? Presale branding is more than just a logo design – it’s the vision & identity of the homes you are building.
Essential Concepts & Graphics
Based on your new custom branding, we carefully design custom maps, neighbourhood & demographic graphics, core taglines & banners to lay down the foundations to get ready for the full production.
Phase 02: Design & Display
Custom Presale Website Design
Capture the attention of your buyers with our beautifully crafted presale websites. Each project is unique, and so are the websites we produce for each project. Every section is hand-crafted with finesse.
Discover the Brixwork Difference:
- Beautifully laid out with the story & flow in mind
- Easy to navigate, quick & simple registration
- Mobile-Responsive for devices of all sizes
- CRM integrated for easy lead management
- AWS with Cloudfront for blazing fast load-time
- Built on Brixwork – NOT another WordPress Template
Tailored Showroom & Signage Design
The first in-person impressions matter! Custom designed wall & window art, canvases & floorplates, as well as site signage & fence wraps all work together to impress your buyers and build the brand-awareness you need.
Phase 03: Attract & Engage
Social Media & Digital Campaigns
Eye-catching Instagram™ & Facebook™ postings and online ads are critical to driving traffic to the amazing presale websites we build. Initial attention is critical for a successful sell-out of your presale units!
Google PPC and Display Ads
Appear on search results of eager buyers & investors. Gently show up again for those who visited the website. Ongoing engagement builds interest & brand awareness to draw a bigger crowd to your showroom!
Email & Direct Mail Campaigns
Ongoing follow-ups and updates of your project to those who registered can help turn interest into action. Well-designed and well-executed mailers with the right frequency can return great results in the targeted regions.
Have a project coming up?
Receive A Demo Deck of Our Presale Marketing Expertise, and get a quote!
